Introduction
In a region where optical shopping has long been associated with malls and brick-and-mortar boutiques, Eyewa is rewriting the rules. With its sleek digital interface, broad product range, and customer-first approach, Eyewa is increasingly becoming the go-to eyewear destination for shoppers across the UAE, KSA, Kuwait, Qatar, Oman, and Bahrain. But how does it stack up against traditional physical optical stores and modern online competitors like MAGRABi, Dubai Optical, Barakat Optical, Lenskart, Gravity, and Doctor M?
This in-depth guide takes you through:
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The origins and rise of Eyewa
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What Eyewa offers that traditional optical stores don’t
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A balanced comparison with online competitors in the Gulf
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A full breakdown of pricing, returns, payment options, and delivery
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How to save with Eyewa coupon code “MM002” for a 30% discount across GCC countries
The Story of Eyewa: From Startup to Market Leader
Eyewa was founded in 2017 by Anass Boumediene and Mehdi Oudghiri, two entrepreneurs who identified a gap in the eyewear market in the Middle East. Frustrated by the lack of pricing transparency, limited choices, and inconsistent customer experiences in traditional optical stores, they envisioned an end-to-end online platform for sunglasses, prescription glasses, contact lenses, and blue light glasses.
Today, Eyewa ships to six GCC countries and has fulfilled orders for millions of customers looking for quality eyewear without the markup.
Categories Available on Eyewa
Eyewa offers:
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Prescription Eyeglasses: Hundreds of frame styles, colors, and materials
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Sunglasses: Top international brands plus their in-house designs
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Blue Light Glasses: Stylish glasses to protect from screen exposure
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Contact Lenses: Daily, weekly, and monthly lenses from trusted manufacturers
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Color Contact Lenses: Cosmetic lenses in a range of natural and bold colors
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Kids Glasses: Lightweight and durable styles for young users
The platform also highlights popular brands like Ray-Ban, Vogue, Oakley, Lacoste, and Eyewa’s house brands, such as 30Sundays, Blackout, Layala, and Boneye.
Why Eyewa Stands Out from Traditional Physical Optical Stores
1. Transparent Pricing
Eyewa displays upfront prices—no hidden fees or consultation charges. In contrast, many traditional stores often bundle charges for frames, lenses, coatings, and fittings.
2. More Choice, Less Pressure
You can browse 1,000+ styles at your own pace on Eyewa without a sales rep pushing you. Physical stores often have a limited range and higher-pressure environments.
3. Exclusive Online Discounts
With the exclusive Eyewa coupon code “MM002”, shoppers get 30% off across all categories in UAE, KSA, Kuwait, Bahrain, Qatar, and Oman.
👉 Claim your 30% discount on Eyewa
4. No-Questions-Asked Return Policy
Eyewa offers a 30-day return window. If you don’t like your frames, you can return them easily. Many optical stores either don’t accept returns or charge restocking fees.
5. Faster Delivery & Free Shipping
Eyewa delivers in 1–3 working days in major cities with free shipping. Many local stores require return visits, adjustments, or week-long wait times for lenses.
6. More Affordable Pricing
Because it cuts out middlemen and operates without physical store overhead, Eyewa offers competitive prices, sometimes 50% less than in malls.
7. Try-On Feature Online
Eyewa’s virtual try-on tool lets users preview how the frames will look on their face. Most offline stores don’t have tech like this.
8. Trusted by Thousands of GCC Shoppers
Eyewa’s growth in the Gulf is fueled by word-of-mouth and repeat buyers. Their GCC-specific logistics setup ensures tailored experiences.
9. Modern Aesthetics and Designs
Eyewa’s house brands are fashion-forward and align with the taste of younger and more style-conscious shoppers in the Gulf.
10. More Payment Flexibility
Eyewa accepts:
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Visa/Mastercard
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Apple Pay
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Tabby and Tamara (Buy Now, Pay Later options)
These payment methods offer more flexibility compared to smaller traditional optical stores.
Read: Is Tabby the Future?
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Read: How to shop at Instashop?
Read: Delicut vs Calo
Read: Mumzworld Shopping Guide
Eyewa vs Other Online Optical Retailers in the GCC
Eyewa isn’t the only online eyewear destination in the Gulf. Let’s look at how it compares with other major players, each with its strengths.
🕶 Eyewa vs MAGRABi
MAGRABi combines luxury with heritage. Known for its elegant in-store experience, it also has a solid online store that serves multiple GCC countries.
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MAGRABi has a larger premium luxury collection.
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Eyewa offers more mid-range and budget-friendly designs.
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Both offer free delivery, returns, and contact lens selections.
👉 Explore MAGRABi coupon codes
👓 Eyewa vs Doctor M
Doctor M offers a mix of prescription glasses, lenses, and stylish eyewear online and in-store.
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Doctor M caters to a diverse customer base with competitive pricing.
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Eyewa provides more customization, brand variety, and virtual tools.
👁 Eyewa vs Lenskart
Lenskart, originally from India, is expanding rapidly in the GCC.
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Lenskart has strong brand recognition and deep lens customization tools.
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Eyewa leads in quick GCC-wide logistics and regional campaigns.
🕶 Eyewa vs Gravity, Barakat Optical, Dubai Optical, UAE Optics
These are more established in physical retail but have started offering digital options.
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Gravity and Barakat Optical focus on premium products.
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Dubai Optical offers extensive in-store testing.
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Eyewa wins on convenience and affordability.
Each brand serves a purpose. While Eyewa leads on digital-native services, other retailers bring rich offline experience and loyalty.
Returns, Exchanges & Warranty
Eyewa has one of the most shopper-friendly policies in the region:
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30-day free return or exchange (applies to unworn items in original packaging)
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Refund to original payment method within 7–10 working days
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1-year warranty against manufacturing defects
You can initiate returns directly from your account dashboard. Eyewa even arranges free return pickups in most locations.
Delivery & Shipping Information
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UAE: 1–2 working days delivery
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KSA, Bahrain, Kuwait, Oman, Qatar: 2–3 working days
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Free shipping on all orders (no minimum spend)
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Real-time tracking with SMS/email updates
Payment Methods Accepted by Eyewa
Eyewa supports:
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Visa, Mastercard
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Apple Pay
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Cash on Delivery (select locations)
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Tabby (split into 4 payments)
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Tamara (split into 3 payments)
This gives shoppers more control over how they pay—a major plus compared to optical stores that only accept cash or a card.
How to Use the Eyewa Coupon Code “MM002”
Use the exclusive GC Coupons Eyewa code “MM002” at checkout:
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Get 30% off across all categories
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Valid in UAE, KSA, Kuwait, Qatar, Oman, and Bahrain
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Applicable for new and returning customers
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Works on the Eyewa app and website
Click here to redeem your Eyewa discount now
Final Verdict: Each Brand Has Its Place
Eyewa shines with transparency, affordability, and fast logistics. But that doesn’t mean traditional optical stores or online competitors don’t add value.
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MAGRABi brings premium luxury.
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Doctor M offers hybrid shopping with both digital and in-person options.
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Lenskart thrives on tech and affordability.
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Gravity, Barakat, Dubai Optical, and others provide reliable in-store services.
Online platforms like Eyewa are driving innovation, but the future may well be hybrid. Whether you’re shopping for a designer frame or basic contacts, you now have more choices than ever before.
🎯 Don’t forget to use coupon code “MM002” to get 30% off your Eyewa order.