H&M has become one of the most recognizable names in global fashion, offering stylish collections at affordable prices. In Saudi Arabia, the brand has built a strong presence across major cities, combining trendy clothing with wardrobe essentials for men, women, kids, and even home interiors. Operated by the Alshaya Group, H&M continues to expand, with a mix of physical stores and a dedicated online platform that brings global style directly to Saudi shoppers.

This guide covers everything you need to know about shopping at H&M in KSA, including its history in the Kingdom, store locations, product categories, loyalty perks, savings hacks, and how to use the exclusive coupon code AYW8 for extra discounts.


H&M in Saudi Arabia and Its Operator

In Saudi Arabia, H&M is operated by the Alshaya Group, one of the region’s most established retail operators. The partnership ensures that collections arrive in sync with global fashion calendars, stores are stocked and managed consistently, and the Saudi e-commerce platform runs smoothly for shoppers across the Kingdom.


The First H&M Store in Saudi Arabia

H&M entered the Saudi market in 2008 by opening its first store at the Mall of Arabia in Jeddah. This launch marked the start of the brand’s rapid expansion across the Kingdom, followed by the introduction of its dedicated Saudi online store a decade later, giving customers more ways to shop.


H&M Store Network in KSA

H&M operates 27 stores in Saudi Arabia, located in some of the Kingdom’s most popular shopping destinations.

Riyadh (9 stores)

  • Al Othaim Mall – Rabwa

  • Al Qasr Mall

  • Atyaf Mall

  • Granada Mall – Family & Home (includes H&M Home)

  • Kingdom Centre

  • Mode Mall

  • Riyadh Front

  • Riyadh Gallery

  • Riyadh Park

Jeddah (4 stores)

  • Al-Andalus Mall

  • Mall of Arabia

  • Red Sea Mall

  • Tahlia Mall – Family & Home (includes H&M Home)

Dammam (2 stores)

  • Al Othaim Mall

  • West Avenue Mall

Al Khobar (2 stores)

  • Al Rashid Mall – Family & Home (includes H&M Home)

  • Turki Center

Al Jubail (1 store)

  • The Galleria Mall

Medina (2 stores)

  • Al Rashid Mega Mall

  • Aliat Mall

Tabuk (1 store)

  • Tabuk Park

Taif (1 store)

  • Alkamal Centre

Abha (1 store)

  • Al Rashid Mall

Hail (1 store)

  • Othaim Mall

Al Hofuf (1 store)

  • Othaim Mall

Yanbu (1 store)

  • Dana Mall

Jizan (1 store)

  • Rashid Mall

With this network, H&M ensures accessibility for shoppers throughout Saudi Arabia.


What You Can Buy on the H&M KSA Website

The H&M Saudi online store provides a complete range of categories with delivery across the Kingdom.

Women

  • Dresses: casual, evening, maxi, and modest-friendly cuts.

  • Tops: blouses, T-shirts, shirts, tunics.

  • Bottoms: jeans, trousers, leggings, skirts.

  • Outerwear: trench coats, blazers, jackets.

  • Knitwear: sweaters, cardigans, pullovers.

  • Shoes: sneakers, sandals, boots, heels.

  • Accessories: handbags, belts, jewelry, scarves.

Men

  • Shirts and polos.

  • T-shirts and hoodies.

  • Jeans, chinos, and trousers.

  • Suits and blazers.

  • Jackets and seasonal outerwear.

  • Sneakers, loafers, and casual shoes.

  • Accessories: belts, hats, and bags.

Kids and Baby

  • Baby essentials like bodysuits and sets.

  • Girls’ and boys’ fashion: dresses, tops, jeans, activewear.

  • Schoolwear basics.

  • Shoes and seasonal accessories.

H&M Home

  • Bedroom textiles and bedding.

  • Living room décor, including rugs, cushions, and curtains.

  • Kitchen products such as tableware and linens.

  • Bathroom items like towels and organizers.

  • Decorative accessories: candles, vases, mirrors.

Beauty

  • Makeup basics, skincare tools, and personal-care products available in select stores and online.


H&M Membership in KSA

The H&M Membership program in Saudi Arabia is free to join and offers rewarding perks for frequent shoppers:

  • Earn points on every purchase online and in-store.

  • Redeem points for vouchers and discounts.

  • Get exclusive member-only offers.

  • Receive early access to sales and collections.

  • Enjoy personalized deals and birthday perks.

Membership also provides access to special shopping events and collaborations.


Exclusive Online Savings with AYW8

Saudi shoppers can maximize online savings by using the coupon code AYW8 at checkout on the H&M KSA website. The code provides an extra 5% off, and it works on most categories, including women, men, kids, and H&M Home.

Check the latest deals here:


In-Store Savings Hacks

Shoppers visiting H&M’s physical stores in KSA can save more with the following tips:

  1. Shop during Saudi retail events such as Ramadan, Eid, National Day, Yellow Friday, and end-of-season sales for the deepest discounts.

  2. Visit Family & Home format stores to access expanded categories, including H&M Home.

  3. Compare in-store and online prices; occasionally, one channel will discount earlier than the other.

  4. Shop midweek and during non-peak hours for better availability and smoother service.

  5. Build a capsule wardrobe of H&M staples like jeans, shirts, and blazers, then buy them during bundle or multi-buy promotions.

  6. Ask staff about restocks or alternate branches if your size isn’t available.

  7. Use membership perks in combination with store promotions to double your savings.


Online Shopping Strategies

  1. Start every checkout with the coupon code AYW8 for an extra 5% off.

  2. Use the Sale filter on the website to quickly find markdowns.

  3. Save favorite items in your wish list before sale events to track discounts easily.

  4. Shop early in the season for new arrivals and later for heavy markdowns.

  5. Sign up for H&M Membership before making a big purchase to combine points with coupons.


Building Smart Saudi Wardrobes

Women

Opt for breathable fabrics like linen and cotton, modest maxi dresses, wide-leg trousers, and longline tops for year-round comfort. Add a neutral blazer for workwear and a pair of versatile sneakers for everyday use.

Men

Anchor wardrobes with chinos, jeans, blazers, and shirts that can be rotated across casual and formal occasions. A light jacket or coat is ideal for cooler months, while sneakers and loafers cover most footwear needs.

Kids and Baby

Look for cotton basics, easy-on shoes, and school-friendly multi-packs to manage growth spurts and active days.

H&M Home

Invest in bedroom and bathroom textiles, versatile kitchenware, and decorative accessories like cushions and candles to refresh interiors affordably.

Read: H&M UAE Shopping Guide

Read: THAT Concept Store Shopping Guide


Applying the Coupon Code AYW8

  1. Visit the H&M Saudi website.

  2. Add products to your cart.

  3. Enter the coupon code AYW8 at checkout.

  4. Confirm that the 5% discount has been applied.

  5. Complete your purchase and enjoy your savings.


FAQs

Who operates H&M in Saudi Arabia?

Alshaya Group manages the brand in the Kingdom.

When did H&M open its first store in Saudi Arabia?

H&M’s first store in the Kingdom opened in 2008 at Mall of Arabia in Jeddah.

How many stores does H&M operate in Saudi Arabia?

There are 27 stores across major cities in KSA.

What categories are available online?

Women’s wear, menswear, kidswear, H&M Home, and beauty products.

Can I use coupons on the website?

Yes, use code AYW8 for an extra 5% off your online purchase.


Conclusion

H&M Saudi Arabia offers a seamless mix of fashion, affordability, and accessibility, with 27 stores across the Kingdom and a robust online shopping platform. With Alshaya Group at the helm, the brand continues to bring the latest international trends to Riyadh, Jeddah, Dammam, and beyond.

To maximize value, Saudi shoppers should:

  • Join the free H&M Membership program.

  • Shop during major seasonal promotions.

  • Use the exclusive coupon code AYW8 to save 5% extra on their online orders.

For style that meets every budget and occasion, H&M in Saudi Arabia remains a top choice.

Start shopping smarter today: H&M Saudi offers and coupons