From fashion-forward finds to grocery essentials, UAE shoppers are embracing discount codes at an unprecedented rate — and not just for the savings. Between January and July 2025, GC Coupons analyzed internal user behavior and redemption data across hundreds of partner platforms. The results reveal a dynamic and evolving picture of consumer spending in the Emirates, driven by value-conscious decision-making and digital convenience.
Across sectors like groceries, electronics, fashion, and even furniture, one thing is clear: UAE shoppers are getting smarter about how they spend — and what they spend on.
A Data-Driven Look at UAE Spending Trends (Jan–July 2025)
Our analysis is based on aggregated internal data from GC Coupons and affiliate partner networks across the UAE. The figures point toward one dominant trend — shoppers are using discount codes to stretch their dirhams further, but they’re not cutting back on quality or brand preference.
Top 5 Spending Categories via Discount Codes:
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Fashion
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Electronics
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Groceries
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Modern Furniture
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Budget eCommerce Platforms
Grocery Savings Go Digital: Carrefour and Instashop Lead the Pack
With the cost of living a top concern for UAE households, grocery shopping saw some of the highest coupon redemptions. Shoppers used discount codes to cut down costs on essentials from:
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🛒 Carrefour UAE — With frequent promotions and essential bundle offers, Carrefour remains the go-to destination for groceries, household items, and pantry staples. GC Coupons users accessed a wide selection of exclusive Carrefour UAE coupons for both website and app orders.
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🛵 Instashop — Shoppers valued the convenience of quick grocery deliveries and took advantage of verified Instashop promo codes to reduce their weekly expenses. Demand surged during Ramadan and summer school holidays, making Instashop one of the fastest-growing coupon categories in Q2.
Electronics: Tech Lovers Flock to Noon and Amazon
Even big-ticket items didn’t escape the coupon craze. Tech enthusiasts and home upgrade seekers alike were quick to spot deals on:
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⚡ Noon UAE — As one of the UAE’s most trusted platforms for smartphones, appliances, and gadgets, Noon saw consistently high-volume coupon redemptions. Whether it was a discounted Dyson vacuum or an Apple Watch, shoppers maximized savings using exclusive Noon UAE promo codes.
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📦 Amazon.ae — While Amazon is not officially listed on GC Coupons, shoppers actively sought Amazon UAE deals, especially during Prime Day and Eid. Still, a significant overlap of categories — especially electronics — meant many shoppers preferred Noon for its local warehouse speed and deeper coupon stacks.
Fashion Is Where the Real Action Happened
Fashion accounted for the highest number of successful coupon redemptions across the board. UAE shoppers continued to favor trusted eCommerce brands that blended convenience with trendsetting.
Popular destinations included:
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👗 Namshi UAE — A favorite among Gen Z and Millennials, Namshi offers everything from casual wear to high-street labels. Namshi discount codes were most often used during mid-season sales and end-of-season clearance periods.
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👟 6th Street — Shoe and accessory sales soared in the first half of the year. 6th Street, known for its competitive prices on international brands like Aldo, Skechers, and Tommy Hilfiger, ranked as one of the top-redeemed brands.
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🧥 Max Fashion UAE — Max remained a key choice for affordable basics and family fashion. Voucher redemptions peaked during back-to-school and Eid Al Fitr shopping.
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🛍️ H&M UAE — With a strong app user base and influencer partnerships, H&M voucher redemptions reflected consistent interest in fast fashion. Seasonal collections and conscious fashion lines contributed to elevated coupon usage.
Furniture with Flair: Modern Homes, Modern Discounts
Many UAE residents used 2025 to invest in their living spaces — a shift likely prompted by remote work trends and long-term rental plans.
Two brands saw a clear spike in discount code usage:
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🛋️ CB2 UAE — CB2’s rise among younger UAE homeowners and renters is undeniable. From minimalist coffee tables to industrial lighting, shoppers used exclusive CB2 discount codes to style their homes without breaking the bank.
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🏡 Danube Home — Known for its affordability and quality, Danube Home saw a steady stream of coupon redemptions across living room sets, storage units, and outdoor furniture. Their deep Ramadan offers contributed heavily to this trend.
Budget Platforms Surge: Temu and SHEIN See Explosive Growth
If there was one standout in our data, it was the remarkable 500% increase in coupon-driven spending on budget eCommerce platforms. Price-sensitive consumers — especially in the 18–34 age bracket — favored platforms offering affordable, trendy, and functional items.
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📦 Temu UAE — The real surprise story of 2025. Shoppers turned to Temu for everything from kitchen gadgets to tech accessories. The platform’s already-low prices combined with verified Temu UAE coupons led to record-breaking redemptions.
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🛍️ SHEIN — While not featured directly on GC Coupons, many shoppers used general coupon sites or influencers to grab deals. The demand for quick, cheap fashion remained resilient, especially among female shoppers under 30.
Niche & Seasonal Shifts: What Else UAE Shoppers Bought
Some categories spiked during specific months or holidays. These include:
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Perfumes and Beauty: Ramadan and Eid saw increased redemptions on fragrances, hair tools, and skincare, especially from platforms like Sephora and Faces.
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Footwear: Crocs UAE became unexpectedly popular in summer due to the trend resurgence and comfort needs. Verified Crocs UAE discount codes helped users save on limited edition drops.
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Luxury Fashion: While niche, shoppers used GC Coupons to buy luxury items from brands like Level Shoes, Bloomingdale’s, and Farfetch — especially when stacking coupons with clearance items.
Where Are UAE Shoppers Finding Their Discount Codes?
In 2025, trust is key.
Rather than scouring random forums or expired Facebook deals, most savvy shoppers turn to GC Coupons — a trusted platform with over 400 direct brand partnerships in the UAE.
We’ve served over 10 million successful coupon redemptions since launching in 2020, across categories ranging from groceries to luxury.
Coupons Aren’t Just for Websites Anymore
Another interesting trend from our internal data: over 70% of redemptions came through mobile apps. GC Coupons works seamlessly on brand websites and mobile apps available on the Google Play Store and Apple App Store.
✅ Download the GC Coupons App here: Google Play Store
Final Thoughts: Shoppers Are Evolving — And So Are Their Saving Habits
UAE consumers are no longer waiting for end-of-season sales or relying on chance discounts. They are strategically stacking coupons, tracking offers, and buying across categories based on both value and quality.
Whether it’s grocery essentials, the latest iPhone, or a new sofa, they’re ensuring that every dirham stretches further, and verified discount codes are making that possible.
As we enter the second half of 2025, the message is clear: Smart shopping isn’t just about what you buy — it’s how you buy it. And for millions of UAE shoppers, coupons are now the smartest strategy in the book.
